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Case Study

Inko's Tea

Inko's Tea's Background

Digital Bridge Solutions created a tablet optimized design reflecting the new Inko’s Tea branding and highlighting the reformulated products featuring organic, GMO-free ingredients.

Replaced antiquated eCommerce platform with Drupal Commerce to deliver a re-branded, mobile-friendly user experience.

Platform
  • Drupal 7
  • Drupal Commerce
Services
  • eCommerce platform upgrade
  • Re-branding effort
Inko's Tea website on desktop

Digital Bridge Solutions created a tablet optimized design reflecting the new Inko’s Tea branding and highlighting the reformulated products featuring organic, GMO-free ingredients. The eCommerce site supports streamlined online ordering and re-ordering for white tea enthusiasts and features an integrated Twitter feed to facilitate consumer engagement.

The site is enabling new types of consumer engagement via social media integration, product release updates, and comment submission.

The new Drupal Commerce site was launched in time for Inko’s Tea to introduce its new brand and product formula at a major industry tradeshow. Online order volume was maintained in the first weeks after cutover to the new site and increased thereafter. The site is enabling new types of consumer engagement via social media integration, product release updates, and comment submission.

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